Beauty Without Cruelty
Beauty Without Cruelty Aromatherapy Hair Care Daily Benefits Shampoo
Behind the Rating
About the Brand
Leaping Bunny Certified
Indicates that the manufacturer of this product has been certified as cruelty-free by The Coalition for Consumer Information on Cosmetics (CCIC). CCIC's certification, indicated by the Leaping Bunny logo, provides "assurance that no new animal testing is used in any phase of product development by the company, its laboratories, or suppliers." To be certified, companies must agree to the Leaping Bunny Corporate Standard of Compassion for Animals, a voluntary pledge that "cosmetic, personal care, and/or household product companies make to clear animal testing from all stages of product development. The company's ingredient suppliers make the same pledge and the result is a product guaranteed to be 100 percent free of new animal testing. All Leaping Bunny companies must be open to independent audits, and commitments are renewed on an annual basis." For more information, visit www.leapingbunny.org.
PETA Animal Treatment Assessment
Indicates the manufacturer of this product is on the People for the Ethical Treatment of Animals (PETA) "Does Not Test on Animals” List. According to PETA, this list includes companies that have stated they do not “conduct any animal tests that are not required by law,” either by signing PETA’s statement of assurance or provided a “statement verifying that they do not conduct or commission any non-required animal tests on ingredients, formulations, or finished products and that they pledge not to do so in the future.”